Drain Hound, a plumbing services company based in Vancouver, Washington, has taken the world of marketing by storm with their innovative idea of using a rolling billboard to promote their business. The rolling billboard is a customized plumbing truck that is fully decked out with eye-catching graphics, bold letters, and pertinent information about the brand. This unique promotional tool has proved to be incredibly effective, as it has helped the business to generate more leads and get more traction online. In this blog post, we are going to delve into the world of Drain Hound and talk about how their rolling billboard strategy has worked for them.
The Beginnings of Drain Hound
Before we can talk about how Drain Hound came up with their rolling billboard strategy, it is essential to learn how the company began. Drain Hound was founded by a group of passionate plumbing experts who had over twenty-five years of combined experience in the industry. They started the company with a mission to provide exceptional plumbing services that are affordable, reliable, and convenient for home and business owners. The company has since grown exponentially, thanks to their dedication to quality work and exceptional customer service.
The Concept Behind the Rolling Billboard
In 2020, the team at Drain Hound realized that traditional forms of advertising were not as effective as they once were. They needed a new approach that would help them to stand out from the other plumbing services in the area. That is when they came up with the idea of a rolling billboard. The concept behind the rolling billboard was to create a mobile advertisement that would be hard to miss. The team got to work creating a design that would be both attention-grabbing and informative. The end result was a bright yellow plumbing truck that showcased Drain Hound’s logo and contact information.
How it Works
The rolling billboard works by driving around the Vancouver, Washington area, with the plumbing truck being visible to a large number of people. The truck’s design is such that it is impossible to miss, making it an effective tool for brand promotion. The truck is also equipped with a GPS tracker that monitors its movement and tracks how many people see it. This data helps the plumbing service to measure the effectiveness of their rolling billboard strategy and make improvements where necessary.
The Results
Since incorporating the rolling billboard strategy into their marketing plan, Drain Hound has seen significant improvements in their lead generation and conversion rates. People in the Vancouver area now know about the plumbing services they offer and where to find them. The rolling billboard has also helped the business to rank higher in Google searches, increasing their visibility online. As a result, Drain Hound has seen a boost in website traffic, which has translated into more business.
Conclusion
In conclusion, Drain Hound’s rolling billboard strategy is a testament to the power of innovation in marketing. The plumbing services company has shown that by thinking outside the box, businesses can come up with ideas that can help them to stand out from the competition. The rolling billboard is a unique and effective tool that has helped Drain Hound to generate more leads, rank higher in searches, and get more traction online. The success of the rolling billboard is proof that sometimes it takes a little creativity to make a big impact. If you’re looking for a plumbing services company in Vancouver, Washington, be sure to keep an eye out for the bright yellow truck of Drain Hound. And for all your plumbing needs, remember to visit their website at aceplumbingrepair.com or call them at (844) 711-1590.
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